Design

Now for the fun part. (We strive to make the whole advancement process engaging and fun, but in reality, this is the best part!)

When it’s time to tie our thoughts and strategies up in a pretty bow, we like to remember that design isn’t just branding and imagery. Although those elements are essential, they cannot stand alone.

We must also design our reputation. How are we viewed? How do we treat our donors? Our partners? Each other? What’s the process for leading a prospect through the Moves Management cycle? And what will that curated experience feel like?

Some of the design work in advancement exudes fluidity and artistry, but some of it also insists upon process and structure. All of it thrives in an open-minded, innovative environment.

Anything can happen.
That’s the beauty of creating.

Ernie Harwell